Let’s Talk About Failure
I am wildly determined. Not because I was born that way, but because I make a choice each day to keep trying. Sometimes I walk a tightrope between peace and panic. Decision fatigue is real, and there are days I just wish someone else would give me a list to work through. But I also know that’s one of the reasons I struck out on my own. I wanted to design my own life. I wanted to serve others in a way that best reflected my core.
I celebrated a huge win in 2022 by surpassing my gross financial goal. I also swallowed a devastating defeat that I haven’t yet talked about because it hurt my feelings.
Last January, while on my annual re[treat] I ‘discovered’ my sales funnel. It was brilliant and foolproof. I spent THREE HUNDRED HOURS building it because I believed so fully that it would be the difference between sustainability and abundance. I set a goal of having 800 people enter the first level. I invested thousands of dollars. I launched it in March of 2022.
Friends, eight people walked through that door. Eight.
I don’t know how not to take that personally. I also refuse to let it stop me.
The most frustrating thing is that I still believe in what I built. But Field of Dreams lied. No one owes me anything. Just because I present this gift doesn’t mean anyone will show up to accept it.
The truth is this: none of us knows what we’re doing. Our only course of action is to keep trying, to keep learning, and to keep reaching. And if something doesn’t work, we tear it down and try again.
I don’t remember where the quote on my bulletin board came from, but I look at it every day and remind myself not to stop.
“I am intrinsically valuable and capable of building wealth with integrity.”
The dance of success and failure is an emotional one, but the lessons it brings are priceless.
Maybe you could be the ninth person to walk through the door?
Pop on in. And if you have feedback or suggestions for how I might repackage to bring more people through, please share—I am ALL EARS!
